Mailjet Email marketing platform review, mailjet-com advantages and disadvantages

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Mailjet is a software product for creating and managing advertising campaigns and an email marketing automating. The company is headquartered in France, but the service is positioned as an international platform. The system offers lots of opportunities for API integration (80+ third-party platforms) and for delivering dynamic messages. The service has a web version and mobile versions for iOS and Android.

Mailjet-com provides customers with several pricing plans. You can pay for your subscription by credit card. Also, if your mailing limit does not exceed 6.000 letters per month, you can use a free service suite.

Features

Mailjet offers multifunctional software solutions for companies and developers looking for powerful email campaign tools. It doesn’t matter if you’re developing a small start-up or a large company with millions of dollars in turnover, Mailjet’s capabilities will fully satisfy you. Currently, Mailjet is used by freelancers, retailers, government agencies and many other categories of clients.

Mailjet provides email sending through an SMTP relay. The user has an extensive selection of ready-made templates that can be customized to suit your needs. All templates are adapted to various display formats and are compatible with all popular email clients. The Mailjet user is free to manage the demographic and behavioral clients classification in a contact list. Deep personalization of messages is also available, which enhances the effective potential of any campaign started on the Mailjet-com.

A huge advantage of Mailjet is the option of monitoring the mailing progress in real time. With this tool you can track the opening of every email you send. In turn, automation tools makes it possible to create effective communication flows to stimulate demand, increase brand awareness and perform other marketing tasks. An important bonus for a marketer will be such a function as A / B testing, which simplifies searching for optimal text and visual solutions for letters. You can also analyze the collected keyword statistics and compare campaigns to determine the optimal time for sending messages. A nice addition to all of the above features will be a dedicated IP and a web widget for collecting subscribers.

Among the Mailjet’s key features experts point out the following:

  1. Powerful automation toolkit;
  2. Real time transactions tracking;
  3. Unlimited contacts list;
  4. Transactional SMS and Email;
  5. Friendly interface for campaign management, delivery tracking and analytics;
  6. Flexible tools for mailing segmentation;
  7. Detailed statistics and analytics (including a heatmap);
  8. Opportunities for deep letters personalization;
  9. Convenient WYSIWYG editor;
  10. Customizable autoresponder;
  11. Spam check;
  12. List of unsubscribed contacts.

It is also worth noting the Mailjet affiliate program, which lets partners earn money by referring new customers. Separately, we will also mention the multilingual interface and the presence of Mailjet on popular social networks. All this makes the project as transparent and open as possible for customers all over the world.

Pricing

Mailjet offers 4 flexible pricing plans on the following terms.

Free

  • Price: $ 0 per month;
  • Sending limit: 6.000 per month;
  • Unlimited number of contacts;
  • API;
  • SMTP;
  • Web hooks;
  • Advanced Email Editor;
  • Advanced statistics.

Basic

  • Price: $ 9.65 to $ 333.95 per month
  • Sending limit: from 30,000 to 900,000 per month;
  • All Free plan options;
  • Online customer support;
  • No Mailjet logo.

Premium

  • Price: $ 20.95 to $ 398.95 per month
  • Sending limit: from 30,000 to 900,000 per month;
  • All Basic plan options;
  • Segmentation;
  • A / B testing;
  • Marketing automation;
  • Multiuser interface;
  • Saved and linked sections;
  • Dynamic sections;
  • Priority support (from 60,000 emails per month).

Enterprise

  • Price: individual;
  • Delivery and account management services;
  • All Premium plan options;
  • Dedicated technical account manager;
  • Unlimited scalability for large mailing volumes;
  • Delivery services;
  • Onboarding and migration assistance;
  • Service Level Agreement;
  • Delivery and integration expert;
  • Custom number of users and advanced permissions;
  • Inbox preview.

If you pay for a year in advance, you get a 10% discount. The final cost of the pricinng plan depends on the sent emails limit.

Referral program

Mailjet provides an opportunity to participate in the referral program and earn 15% commission on each contract attracted. All partners get access to all the latest product updates available on the platform. Anyone can apply for participation in the referral program by filling out a form in the corresponding section of the official website mailjet.com.

Conclusions

Mailjet is a convenient and functional tool for organizing high-quality Email marketing campaigns. Competent support, available by email or by ticket system, helps you quickly understand the specifics of this software product and make the most of its capabilities. Also, an additional source of valuable information is an integrated knowledge base, where you can easily find the answer to almost any question. Alternatively, you can contact company representatives on Facebook or Twitter. There is also an official Youtube channel, where you can get some information.

The Mailjet-com platform is currently available in English, French, German and Spanish. Even an inexperienced user will not find it difficult to master the interface. Everything here is intuitive and logical. So if you are looking for an innovative and easy-to-use email marketing automation platform, then you will highly appreciate the capabilities of Mailjet.

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